Ryan Youngman Joins #1 Freeze-Dried Fruit Brand to Drive Strategic Growth and Distribution Expansion Plans
Fairfield, NJ – May 13, 2020 – Crispy Green Inc., the maker of better-for-you snacks and the leader in the freeze-dried fruit category, continues advancing its business goals by bringing Ryan Youngman on board to provide strategy and leadership on growing its sales and distribution network for 2020 and beyond.
Ryan brings a unique set of experience and capabilities in leading natural emerging brands as they go through rapid growth. Having held leadership roles in retail (Whole Foods) and distribution (United Natural Foods Inc), as well as helped build brands like Brad‘s Raw Foods and Fresca Foods, he will lead the sales team and drive strategy and execution of Crispy Green’s expansion plan.
Ryan has built an impressive career with a solid presence in the Natural and CPG categories. One of his many accomplishments includes winning the UNFI Western Region MVP Award for channel development and overall sales. Ryan has held the titles CEO, CSO, Executive Vice President, Director of Sales, GM, Grocery Director and Managing Member. Regardless of the title he has held, he has proven to be a go-getter and innovative thinker, consistently rolls out unique and successful sales programs resulting in enhanced sales and profitability.
Angela Liu, CEO and Founder, states, “Much of Ryan’s career has been in natural food industry working on both sides of the table. His unique experience combined with his entrepreneurial spirit is a perfect fit for Crispy Green at this crucial time. We’re excited to have him join our team, and are confident he will provide leadership, industry insight, key relationships and invaluable sales experience to enhance our growth initiatives.”
Mr. Youngman has already hit the ground running with Crispy Green and is looking forward to success in his new role.
Using Food As A Force For Good™
Crispy Green uses food as a force for good by offering a variety of healthy, clean portable snacks of the highest quality for people who live an active lifestyle and seek brands that align with their values. Its consumer education website, SmartLifebites, offers practical tips and information on healthy lifestyle topics such as fitness, nutrition, family, travel, as well as providing solutions to minimize food waste and help fight hunger.
About Crispy Green, Inc.
People are seeking healthy, tasty snacks to fuel their active lifestyle. Crispy Green provides 100% pure fruit as a grab-n-go snack that satisfies without sacrificing taste, while adding more fruit to their diet.
Founded in 2004 and headquartered in Fairfield, NJ, Crispy Green, Inc. is the number one freeze-dried fruit snack in the U.S., according to the latest Nielsen research, ending 9/30/19. The company’s category-leading Crispy Fruit line of 100% pure, freeze-dried fruit is made from only the finest, non-GMO fruits available with no sugar added (*not a reduced calorie food).
Crispy Green’s Crispy Fruit can be found in many major grocery retailers nationwide as well as through online e-tailers including Amazon and Kroger.com. For more information, visit www.CrispyGreen.com or its sister lifestyle site, www.SmartLifeBites.com. For news updates and special offers, you can also follow Crispy Green on Facebook, Twitter and Instagram.
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Media Contact:
Cherie Boldt
(262) 623-0681
