Category: Press Releases

Crispy Green Hires New Regional Sales Manager

Janet Torres Joins #1 Freeze-Dried Fruit Brand to Continue Sales Growth and Distribution Expansion Plans in 2020 

Fairfield, NJ – February 4, 2020 – Crispy Green continues its growth trajectory by bringing Janet Torres on board to provide strategic planning assistance and regional sales activities to meet the expanding demands of the sales team.  Ms. Torres brings a wealth of knowledge and experience to this role and will be a solid asset to the team. 

In addition to her significant experience in the sales growth of major CPG players such as Hershey, Nestle, Lindt and several others, Ms.Torres brings extensive business education to the table, including an MBA from Auburn University along with CPCA Certification for category management and completion of the Executive Scholar’s Program from Kellogg School of Management at Northwestern University.  She also has impressive experience with major retailers including Kroger, Harris Teeter, Lowes, etc. and is bilingual. 

Angela Liu, CEO and Founder, states, “Janet is the perfect choice for the role of Regional Sales Manager, and the team is excited to welcome her aboard as Crispy Green expands our retail distribution. Her extensive CPG experience and category management knowledge will add a new dimension to the team as Crispy Green introduces new products and continues gaining additional retail placement of our existing Crispy Fruit line.” 

 

Using Food AA Force For Good™  

Crispy Green uses food as a force for good by offering a variety of healthy, clean portable snacks of the highest quality for people who live an active lifestyle and seek brands that align with their valuesIts consumer education website, SmartLifebites, offers practical tips and information on healthy lifestyle topics such as fitness, nutrition, family, travel, as well as providing solutions to minimize food waste and help fight hunger.   

 

About Crispy Green, Inc. 

People are seeking healthy, tasty snacks to fuel their active lifestyle. Crispy Green provides 100% pure fruit as a grab-n-go snack that satisfies without sacrificing taste, while adding more fruit to their diet.      

Founded in 2004 and headquartered in Fairfield, NJ, Crispy Green, Inc. is the number one freeze-dried fruit snack in the U.S., according to the latest Nielsen research, ending 9/30/19. The company’s category-leading Crispy Fruit line of 100% pure, freeze-dried fruit is made from only the finest, non-GMO fruits available with no sugar added (*not a reduced-calorie food).  

Crispy Green’s Crispy Fruit can be found in many major grocery retailers nationwide as well as through online e-tailers including Amazon and Kroger.com. For more information, visit www.CrispyGreen.com or its sister lifestyle site, www.SmartLifeBites.com. For news updates and special offers, you can also follow Crispy Green on FacebookTwitter and Instagram 

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Media Contact:  

Cherie Boldt 

(262) 623-0681 

cherie@crispygreen.com 

New All Strawberry Crispy Fruit Snacks from Crispy Green!

#1 Freeze-Dried Fruit Brand Offers New Flavor, Newly Designed Healthy Lifestyle Website and New Spin on “What’s Your Flavor” Quiz

Fairfield, NJ – January 28, 2020 – Not only is it a new year, but we just entered a whole new decade. To start things out right, Crispy Green, makers of Crispy Fruit freeze-dried fruit snacks, is adding a new flavor to their line-up…NEW ALL Strawberry!

All Strawberry makes its debut at retailers across the country starting in February. Crispy Green is very excited to bring this flavor to consumers in response to a strong request for a berry product. And just as all Crispy Fruit flavors, All Strawberry is pure fruit, nothing else–no added sugar, clean single ingredient, Non-GMO and under 60 calories per serving! Crispy Green captures the nutrients and flavor of delicious, ripe strawberries, and freeze-dries to the perfect crispy texture for a berry delicious AND healthy grab-n-go snack.                              

Retailers are already stocking up their stores with new All Strawberry to satisfy their customers seeking a new flavor for the new year. The Crispy Green team has also developed a new eye-catching display for ALL flavors, so keep your eyes open for this (below) in your local grocery store.

 

 

But that’s not all!  If you’ve never visited their healthy lifestyle website, Smart Lifebites, now is the time to take a peek!  This hugely popular website featuring health, nutrition, fitness, family, travel, recipes and more has just been given makeover to provide even more great information in a format that is aesthetically appealing and easy to navigate!  Click the link or photo above and  let us know what you think.

 

 

And lastly, don’t forget to visit CrispyGreen.com to take the Fun Quiz called “What’s Your Flavor”?  If you took it last year, the quiz has been updated with even more fun!  Enjoy discovering YOUR true flavor!  

 

Using Food As A Force For Good™

Crispy Green uses food as a force for good by offering a variety of healthy, clean portable snacks of the highest quality for people who live an active lifestyle and seek brands that align with their values. Its consumer education website, SmartLifebites, offers practical tips and information on healthy lifestyle topics such as fitness, nutrition, family, travel, as well as providing solutions to minimize food waste and help fight hunger.  

 

About Crispy Green, Inc.

People are seeking healthy, tasty snacks to fuel their active lifestyle. Crispy Green provides 100% pure fruit as a grab-n-go snack that satisfies without sacrificing taste, while adding more fruit to their diet.    

Founded in 2004 and headquartered in Fairfield, NJ, Crispy Green, Inc. is the number one freeze-dried fruit snack in the U.S., according to the latest Nielsen research, ending 9/30/19. The company’s category-leading Crispy Fruit line of 100% pure, freeze-dried fruit is made from only the finest, non-GMO fruits available with no sugar added (*not a reduced calorie food).

Crispy Green’s Crispy Fruit can be found in many major grocery retailers nationwide as well as through online e-tailers including Amazon and Kroger.com. For more information, visit www.CrispyGreen.com or its sister lifestyle site, www.SmartLifeBites.com. For news updates and special offers, you can also follow Crispy Green on Facebook, Twitter and Instagram.

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Media Contact:

Cherie Boldt

(262) 623-0681

cherie@crispygreen.com

New, Year, New You, New Shipper

#1 Freeze-Dried Fruit Brand, Crispy Green, Launches New Flavor “All Strawberry” for Even More Options for Healthy Snackers

Fairfield, NJ – December 18, 2019 – Consumers seeking healthy snack alternatives to bring in the New Year have even more options. Crispy Green, makers of Crispy Fruit freeze-dried fruit snacks, is adding a new flavor to their Crispy Fruit line…. ALL Strawberry

 All Strawberry makes its debut at retailers across the country starting in January. Crispy Green is very excited to bring this flavor to consumers in response to a strong request for a berry product. And just as all Crispy Fruit flavors, All Strawberry is pure fruit, nothing else–no added sugar, clean single ingredient, Non-GMO and under 60 calories per serving! Crispy Green captures the nutrients and flavor of delicious, ripe strawberries, and freeze-dries to the perfect crispy texture for a berry delicious AND healthy grab-n-go snack.

Retailers are already stocking up their stores with new All Strawberry to satisfy their customers seeking a new flavor for the new year. The Crispy Green team has also developed a new eye-catching display for ALL flavors, so keep your eyes open for this (below) in your local grocery store. 

Crispy Green has more surprises in the works to be launched later in 2020. The brand continues to research and develop high-quality and exciting new products in the Better-for-you snack category to meet the demands of the continually flourishing population of healthy snackers

Using Food AA Force For Good 

Crispy Green uses food as a force for good by offering a variety of healthy, clean portable snacks of the highest quality for people who live an active lifestyle and seek brands that align with their valuesIts consumer education website, SmartLifebites, offers practical tips and information on healthy lifestyle topics such as fitness, nutrition, family, travel, as well as providing solutions to minimize food waste and help fight hunger.   

About Crispy Green, Inc. 

People are seeking healthy, tasty snacks to fuel their active lifestyle. Crispy Green provides 100% pure fruit as a grab-n-go snack that satisfies without sacrificing taste, while adding more fruit to their diet.         

Founded in 2004 and headquartered in Fairfield, NJ, Crispy Green, Inc. is the number one freeze-dried fruit snack in the U.S., according to the latest Nielsen research, ending 9/30/19. The company’s category-leading Crispy Fruit line of 100% pure, freeze-dried fruit is made from only the finest, non-GMO fruits available with no sugar added (*not a reduced calorie food).  

Crispy Green’s Crispy Fruit can be found in many major grocery retailers nationwide as well as through online e-tailers including Amazon and Kroger.com. For more information, visit www.CrispyGreen.com or its sister lifestyle site, www.SmartLifeBites.com. For news updates and special offers, you can also follow Crispy Green on FacebookTwitter and Instagram.

Media Contact:  

Cherie Boldt 

(262) 623-0681 

cherie@crispygreen.com 

  

Crispy Green Healthy Halloween 2019

Children’s Museum of Manhattan Event8th Annual Costume Contest, and More Scary, Healthy Fun! 

Fairfield, NJ – October 16, 2019 – Crispy Green, makers of Crispy Fruit freeze-dried fruit snacks, is ALL in this Halloween, and wants to share the fun! This #1 brand of freeze-dried fruit snacks recognizes that Halloween is the perfect time to promote their 100% pure fruit grab-n-go products as a smart alternative to sugary candy treats! The best part is, kids AND adults love them, and they are literally 100% pure fruit—no added sugars or additives!  Pure fruit that snacks like a chip ... what a perfect trick-or-treat option!  And this weekend, kids and parents in the NYC area can sample these treats at the Children’s Museum of Manhattan!  As a sponsor of The Creative Kitchen’s “Pumpkins & Portions” EventThe Crispy Green Team will be set up to provide samples, coupons and information about their line of Crispy Fruit Snacks! Stop by and sample all seven flavors (apple, banana, cantaloupe, mango, pear, pineapple and tangerine)!  

Since Crispy Green’s purpose is to “use food as a force for good,” and the brand has a longstanding relationship with The Creative Kitchen, this event seemed to be a perfect venue to drive awareness of a scary good treat for Halloween, and really ANY time! 

8th Annual Costume Contest 

Crispy Green is also excited to launch its 8th Annual Halloween Costume Contest, which has experienced momentous growth over the last few years; and has inspired some AMAZING costumes and photos from its fans!  Check it out and put your creativity to work…you could win some amazing prizes and have your photo featured on the company website, Facebook and Instagram!    

 

About Crispy Green, Inc. 

Founded in 2004 and headquartered in Fairfield, NJ, Crispy Green, Inc. is the number one freeze-dried fruit snack in the U.S., according to the latest Nielsen research, ending 9/30/19. The company’s category-leading Crispy Fruit line of 100% pure, freeze-dried fruit is made from only the finest, non-GMO fruits available with no sugar added (*not a reduced-calorie food). Crispy Green’s purpose is to provide the highest quality, natural food products and inspire others to live a healthy and better life. 

Crispy Green’s Crispy Fruit can be found in many major grocery retailers nationwide as well as through Amazon. Crispy Green is a delicious, convenient way to add more fruit to your daily diet. For more information, visit www.CrispyGreen.com or our sister lifestyle site, www.SmartLifeBites.com. For news updates and special offers, you can also follow Crispy Green on FacebookTwitter and Instagram 

 

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Media Contact:  

Cherie Boldt 

(262) 623-0681 

cherie@crispygreen.com 

Crispy Green to Introduce Two New Flavors at 2019 PMA Fresh Summit in Anaheim

Stop by Booth #2311, and See the Berry New Products!

FAIRFIELD, N.J. – October 8, 2019 – Crispy Green®, the maker of Crispy Fruit premium freeze-dried fruit snacks, will be exhibiting at the annual PMA Fresh Summit at the Anaheim Convention Center, Anaheim, California Oct. 18-19th at booth #2311. Please come visit us, meet the team, see our exciting new products and learn why Crispy Green remains the #1 Freeze-dried fruit brand in the nation*!

A Better For You Snack For the Product Department

Crispy Fruit by Crispy Green is the quintessential snack for the Produce Dept.as the Better for you Snacking category continues to explode. Part of the reason for this growth is that more consumers are snacking more often, with 90 percent of consumers snacking more than once a day and 47 percent of consumers snacking more than three times a day. These younger, serial snackers are moving into the purchasing role.**  When you overlay that with the projected sales growth of the Freeze-dried Fruit category in the coming years, and the fact that people shopping in the Produce Dept. tend to be seeking healthy options, Crispy Fruit by Crispy Green is the logical choice. Truly an extension of fresh fruit, this single-clean ingredient snack is literally 100% pure fruit in a convenient grab-n-go snack format.

Berry Buzz

And now, to add to their existing seven flavors of Crispy Fruit (apple, banana, cantaloupe, mango, pear, pineapple, and tangerine), Crispy Green is super excited to share the newest family members, Crispy Strawberry and Crispy Raspberry!   Yes…the berry buzz is real, and now you can be the first to get a glimpse of these delicious new flavors at the PMA Show.

In addition to the new berry flavors, there are several other exciting things to see at the Crispy Green booth that provide retailers with helpful solutions to maximize profits, so make sure you stop by Booth #2311 to get the rest of the story! For those who won’t be at the show this year, stay plugged into our website, Facebook page, and Instagram to receive all the latest updates about Crispy Green (so many other new things being announced very soon!)

Using Food as a Force For Good

Crispy Green uses food as a force for good by providing the highest quality natural food products, while inspiring others to live a healthy, adventurous and fulfilling life.

As part of its ongoing mission, the company strives to act as a force for good through its product offerings, partnerships, community service, and other philanthropic activities.

 

About Crispy Green, Inc.

Founded in 2004 and headquartered in Fairfield, NJ, Crispy Green, Inc. is the number one freeze-dried fruit snack in the U.S., according to the latest Nielsen research, ending 6/30/19. The company’s category-leading Crispy Fruit line of 100% pure, freeze-dried fruit is made from only the finest, non-GMO fruits available with no sugar added (*not a reduced-calorie food). Crispy Green’s purpose is to provide the highest quality, natural food products and inspire others to live a healthy and better life.

Crispy Green’s Crispy Fruit can be found in many major grocery retailers nationwide as well as on Amazon and Kroger Ship. For more information, visit CrispyGreen.com. Check out SmartLifeBites.com for healthy tips, recipes, and lifestyle information. Follow Crispy Green on Facebook, Twitter and Instagram.

 

*Per Nielsen Data – 6/2019

** IRI State of the Snack Industry – 4/2019

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Media Contact:

Cherie Boldt

(262) 623-0681

cherie@crispygreen.com

Healthier Eating Leads to Improved Learning

Crispy Fruit Freeze-Dried Snacks from Crispy Green Make the Grade! 

Fairfield, NJ – August 7, 2019 – The CDC affirms that kids who eat healthy foods at school learn better lifelong eating habits and are readier to learn.1  And, since most kids spend close to six hours a day and consume as much as half of their daily calories at school, parents want to make sure they’re packing the right stuff to keep their kids in optimal learning mode. 

Simple Math  

A healthy lunch + healthy snacks = healthy learning.  So, whether the little one is heading off to school for the first time or one is going off to college, they will need a nutritious lunch; as well as some healthy snacks to fuel their day and stimulate neural activity.   

Power Your Lunchbox (PYL)

Start with a nutritious lunch. Crispy Fruit Freeze-dried snacks are the perfect complement to any healthy lunch.  For those parents who will be packing their kids’ lunches, Crispy Green is proud to be a sponsor of the 6th annual Power Your Lunchbox campaign from Produce for Kids.  “We are proud to one of founding sponsors of this wonderful campaign that promotes packing healthier school lunches, which aligns perfectly with our mission of using food as a force for good,” said Angela Liu, Crispy Green Founder and CEO.   

The PYL campaign is growing exponentially since its inception with more parents making the promise to pack a healthier lunch for their kids. Parents love the wide variety of creative and delicious lunch options that the program offers (you’ll never ever run out of ideas of what to pack). Plus, you’ll be self-assured that you’re providing a healthful lunch your kids will actually enjoy!   

Healthy Snacks to Ignite Learning 

Make sure students have a bag or two of Crispy Fruit Freeze-dried fruit snacks in their backpacks to provide a healthy boost and keep those neurons firing.  This one-ingredient, no-sugar-added snack will keep them energized. From pre-schooler to grad student, this snack satisfies! 

Packing along real fruit that snacks like a chip to school, cheerleading try-outs, Drama Club, soccer practice or any other extra-curricular activity will make it easy for the kiddos to stay away from other, less healthy snacks.  

Win A Crispy Green Backpack Filled with Crispy Fruit! 

This year, fans can win a Crispy Green backpack filled with Crispy Fruit snacks on our Facebook page! Contest runs through the end of SeptemberTotal $75 retail value! Several retailers will be featuring the offer with a new Grab-n-Go display that invites consumers to try out a single-size serving bag.  For more information about the contest, visit www.crispygreen.com          

100% Pure Fruit 

Crispy Fruit freeze-dried fruit snacks are 100% pure fruit that come in convenient single-size serving bags. Delicious, sweet fruit flavor that snacks like a chip. No preservatives, added sugar, oils or fats—JUST FRUIT.  And the best part is, kids actually LOVE it.  It’s such a welcome alternative to high-sugar, gooey fruit snacks that contain ingredients many kids (and adults) can’t even pronounce.    

And, with seven fabulous flavors, kids can choose a different flavor every day of the week!  Choose from apple, pear, banana, cantaloupe, mango, pineapple and tangerine…something for everyone!  All Crispy Fruit flavors are available in a convenient 6-pack – six single-serving bags (MSRP: $7.99) or individual, single-serving “Grab & Go” bags (MSRP: $1.49 each) that provide approximately one serving of fruit and 55 calories or less per bag. And, since Crispy Green is the No. 1 freeze-dried fruit brand at retail, you can be assured you’re purchasing a quality product that other moms, kids and active folks choose most often.   

 

About Crispy Green, Inc. 

Founded in 2004 and headquartered in Fairfield, NJ, Crispy Green, Inc. is the number one freeze-dried fruit snack in the U.S., according to the latest Nielsen research, ending 6/30/19. The company’s category-leading Crispy Fruit line of 100% pure, freeze-dried fruit is made from only the finest, non-GMO fruits available with no sugar added (*not a reduced-calorie food). Crispy Green’s purpose is to provide the highest quality, natural food products and inspire others to live a healthy and better life.  

Crispy Green’s Crispy Fruit can be found in many major grocery retailers nationwide as well as through Amazon. Crispy Green is a delicious, convenient way to add more fruit to your daily diet. For more information, visit www.CrispyGreen.com or our sister lifestyle site, www.SmartLifeBites.com. For news updates and special offers, you can also follow Crispy Green on FacebookTwitter and Instagram 

 

Media Contact:  

Cherie Boldt 

(262) 623-0681 

cherie@crispygreen.com 

Crispy Green to Showcase New Exhibit at 2019 Summer Fancy Food Show in NYC 

Stop by Booth #942 to See and Sample All 7 Crispy Fruit Flavors  

NEW YORK – June 6, 2019 – Crispy Green®, the maker of Crispy Fruit freeze-dried fruit snacks, will be exhibiting at the 65th Summer Fancy Food Show at the Jacobs Javits Center in New York City, June 23rd-25th. Visitors to North America’s largest specialty food-and-beverage event are invited to stop by Crispy Green at Booth #942 to see their exciting new exhibit layout and recently updated packaging design of their Crispy Fruit freeze-dried snacks. While you’re there, you’ll be able to sample all seven delicious flavors and discover why Crispy Green is a major leader in the healthy snacking category!   You’ll also be able to find these lovely new snack bags displayed in the “What’s New, What’s Hot – Natural/Organic” shelf section!

Angela Liu, CEO and founder of Crispy Green explains, “We wanted our new exhibit design to reflect the three elements that position our brand –quality, convenience and purpose. Crispy green is committed to providing quality, good-for-you snacks that are perfect for the busy and adventurous routines of our healthy lifestyle consumers.”  

The Crispy Fruit product line has no added sugars and is non-GMO Project Verified, Gluten-Free, OU Kosher and Vegan. It comes in seven mouth-watering flavors: Apple, Asian Pear, Banana, Cantaloupe, Mango, Pineapple and Tangerine. All Crispy Fruit products are available in a convenient 6-pack – six single-serving bags (MSRP: $7.99) or individual single-serving “Grab & Go” bags (MSRP: $1.59 each) that provide approximately one serving of fruit and 55 calories or less per bag. Crispy Fruit snacks are also packed with natural fruit fiber and nutrients. Find out why millennials, moms, kids, and just about anyone with a busy schedule and active lifestyle choose this brand for a nutritious go-anywhere snack that they can enjoy anytime.  

If you can’t make it to the show, check out their recently updated new website to learn more about the Crispy Green brand and see their vibrant new packaging up close with just one quick click!  This recently updated site will help you find the product you’re looking for, both at retail and online.  You’ll also see why the brand continues to grow and has become one of America’s favorite grab-n-go healthy snacks! 

 

About Crispy Green, Inc. 

Founded in 2004 and headquartered in Fairfield, NJ, Crispy Green, Inc. is the number one freeze-dried fruit snack at retail in the U.S., according to the latest Nielsen research, ending 12/31/18. The company’s category-leading Crispy Fruit line of 100% pure, freeze-dried fruit is made from only the finest, non-GMO fruits available with no sugar added (*not a reduced calorie food). Crispy Green’s purpose is to provide the highest quality, natural food products and inspire others to live a healthy and better life. 

Crispy Green’s Crispy Fruit can be found in many major grocery retailers nationwide as well as through Amazon. Crispy Green is a delicious, convenient way to add more fruit to your daily diet. For more information, visit www.crispygreen.com or our sister lifestyle site, www.smartlifebites.com. You can also receive regular news updates and special offers through Crispy Green’s social channels – Facebook,  Twitter , and  Instagram. 

 

Media Contact:  

Cherie Boldt  

(262) 623-0681  

cherie@crispygreen.com   

Crispy Green GO!

Makers of #1 Freeze-Dried Fruit Snack Promote Healthy, Active Lifestyle Via Spring Campaign

Fairfield, N.J. – March 21, 2019 Angela Liu, CEO/Founder of Crispy Green (makers of Crispy Fruit Freeze-dried fruit snacks) and avid outdoors enthusiast, is encouraging Crispy Green fans to “Get out and go!” Whether it be jogging, hiking, biking, or strolling, spring is in the air, and it’s time to get in the “Go” mode! Angela’s passion has always been about choosing an active, healthy lifestyle, which is also one of the founding pillars of the Crispy Green brand—healthy portable fruit snacks for people on the go!

Even minimal physical activity on a regular basis can bring health benefits. A study from the University of Utah backs this up, “… fewer than 5 percent of American adults today achieve the recommended level of physical activity in a week according to the current physical activity guidelines. Knowing that even short bouts of ‘brisk’ activity can add up to a positive effect is an encouraging message for promoting better health.”[1]

A recent article in The Guardian, “Five Ways to Move More—Without Going to the Gym,” states that getting about 2 hours of moderate exercise per week can stave off a host of medical issues:

It means you can cut that exercise pie any way you like, even just a minute or two at a time. As little as five to 10 minutes of high-intensity incidental activity will make a significant dent.”[2]

That’s why (just in time for warmer weather), Crispy Green is promoting to consumers a healthier lifestyle through more “Go” and less “No”!  For instance, when your little one wants one more piggyback ride, don’t say “No”… say “Go”! Or when your neighbor invites you to take a walk with her, don’t say “No”… say “Go”!  Or when your BFF wants you to sign up for a new yoga class, don’t say “No”… well, you get the picture!

And Crispy Fruit freeze-dried fruit snacks are the perfect grab-n-GO snack to take with you wherever you go. Whether traveling, enjoying outdoor activities or just getting through a busy day, Crispy Fruit is a convenient, satisfying way to grab nutrition on the go! There are seven great flavors to choose from:  apple, banana, mango, pear, pineapple, tangerine and cantaloupe. With under 60 calories per bag, NO added sugar or additives, and the delicious flavor of pure fruit, Crispy Fruit freeze-dried fruit snacks are the PERFECT “Go” snack.

“We recently updated our packaging to reflect the true essence of our products with more vibrancy and energy and without compromising the taste and quality,” Liu said. “We hope our product fuels their fun as much as it fuels their healthy lifestyle!”

In an effort to create some excitement about this campaign, Crispy Green will be offering a special opportunity to share some “Go” inspiration by sharing a “Crispy Green Go” video with their friends. Upon sharing the video, a special e-newsletter signup invitation will be offered along with a $1.50 off store coupon.  More details will be shared soon on social media. #CrispyGreenGo!

 

About Crispy Green, Inc.

Founded in 2004 and headquartered in Fairfield, NJ, Crispy Green, Inc. is the number one freeze-dried fruit snack at retail in the U.S., according to the latest Nielsen research, ending 6/31/18. The company’s category-leading Crispy Fruit line of 100% pure, freeze-dried fruit is made from only the finest, non-GMO fruits available with no sugar added (*not a reduced calorie food). Crispy Green’s purpose is to provide the highest quality, natural food products and inspire others to live a healthy and better life.

Crispy Green’s Crispy Fruit can be found in many major grocery retailers nationwide as well as through Amazon. Crispy Green is a delicious, convenient way to add more fruit to your daily diet. For more information, visit www.crispygreen.comor our sister lifestyle site, www.smartlifebites.com. You can also receive regular news updates and special offers through Crispy Green’s social channels - Facebook, Twitter, andInstagram.

Media Contact: 

Cherie Boldt

(262) 623-0681

cherie@crispygreen.com

 

[1] https://archive.unews.utah.edu/news_releases/move-it-and-lose-it-every-brisk-minute-counts/

[2] https://www.theguardian.com/lifeandstyle/2019/mar/11/five-ways-to-move-more-without-going-to-the-gym

Crispy Green – Keeping it Real in the New Year!

 #1 Freeze-Dried Fruit Snack Maker Celebrates 15 Years of Evolution

with Fun “What’s Your Flavor” Quiz and Special Promotion

Fairfield, N.J. – January 24, 2019 – The world is constantly changing; therefore, all brands evolve over time to meet the needs of today’s ever-changing customer demands. However, the best brands can enjoy healthy success by keeping one thing consistent–product quality.  

That’s why, after 15 years of providing quality freeze-dried fruit snacks, Crispy Green continues leading the category as the #1 freeze-dried fruit snack brand at retail in the U.S.* While we may have changed our look to stay current with the times, our product has remained the same –single ingredient, 100% real fruit snacks.    

“The Crispy Green brand was built on my vision to provide an authentic, healthy snack for busy, active consumers,” said Angela Liu, Founder & CEO of Crispy Green. “Over time, our packaging has evolved, yet our core values remain the same – our belief in providing high quality with real natural ingredient products for those who desire to live a healthier life has not changed.”  

The category of good-for-you snacks is growing rapidly in the recent years. We needed to stand out in the crowd with stronger packages that reflect our product quality and our values. “I couldn’t be prouder to see the evolution of our packaging in the past 15 years which marks the journey as we grow,” added Liu. 

As we are starting the New Year, Crispy Green is bringing a bright new “outlook” into the future.

 

The Crispy Green Difference

The Crispy Green brand uses food as a force for good to advance a healthy, active lifestyle for all. The company is based on three pillars which has enabled the company to stand apart from the rest.  

  • Quality

Quality you can taste and nutritional value you can trust. Snacks like a chip – only better!

  • Convenience

Convenience to add healthy fuel to your active lifestyle. The perfect grab-n-go nutrition that goes wherever you go!

  • Purpose

The customer is the central focus of all initiatives. Crispy Green likes to keep things moving forward, but will NEVER compromise our base promise–to provide the highest quality, natural food products, while inspiring others to live a healthy, adventurous and fulfilling life. 

 

“What’s Your Flavor” Quiz

To celebrate 15 years of success, we wanted to offer something fun for our fans. As a result, we developed a personality quiz called “What’s Your Flavor”?   

The quiz is short, fun and sure to provide some chuckles along the way. Participants will receive their very own ‘fruit flavor analysis.’  

Nothing scientific here, just a little comic relief to break up the day.  Not only will participants find out about what flavor he or she is, but they’ll also receive a special Amazon Promo Code to purchase their favorite flavor of Crispy Fruit Freeze-dried fruit snacks at a discounted price! To take the quiz, visit: https://crispygreen.com/whats-your-flavor/ 

The idea for the quiz was inspired by the beautiful new, brightly colored packaging Crispy Green recently launched.  This new design theme has been wildly received by both consumers and retailers. The company has been receiving significant praise and positive feedback on the design…with everyone seeming to have their favorite bag design. The quiz idea naturally developed as a way to fuel the excitement. 

“We’re excited to see how our fans react to this creative endeavor,” said Liu. “We have a very engaged and loyal fanbase who expects the Crispy Green team to keep the brand fresh and exciting…we hope this fuels their fun as much as our product fuels their healthy lifestyle!”

 

About Crispy Green, Inc.

Founded in 2004 and headquartered in Fairfield, NJ, Crispy Green, Inc. is the number one freeze-dried fruit snack at retail in the U.S., according to the latest Nielsen research, ending 6/31/18. The company’s category-leading Crispy Fruit line of 100% pure, freeze-dried fruit is made from only the finest, non-GMO fruits available with no sugar added (*not a reduced calorie food). Crispy Green’s purpose is to provide the highest quality, natural food products and inspire others to live a healthy and better life.

Crispy Green’s Crispy Fruit can be found in many major grocery retailers nationwide as well as through Amazon. Crispy Green is a delicious, convenient way to add more fruit to your daily diet. For more information, visit www.crispygreen.com or our sister lifestyle site, www.smartlifebites.com. You can also receive regular news updates and special offers through Crispy Green’s social channels – FacebookTwitter and Instagram.

Media Contact:

Cherie Boldt

(262) 623-0681

cherie@crispygreen.com

Crispy Green and Rutgers Team Up To Offer Healthy Snack Options

PISCATAWAY, N.J. – Rutgers-IMG Sports Marketing, the exclusive media rights holder of Rutgers Athletics, today announced a new relationship between Rutgers Athletics and New Jersey-based Crispy Green, Inc., the leading freeze-dried fruit snack brand at retail in the U.S.

As an “Official Fueling Partner” of Rutgers Athletics, Crispy Green’s healthy fruit snacks are now available to Rutgers athletes, students and fans. The Fueling the Scarlet Knights program is dedicated to supporting the Rutgers Sports Nutrition staff in their nutritional services for student-athletes. Crispy Green will initially be merchandised in all concession stands and available to fans at the Rutgers Athletic Center (The RAC), including all Rutgers basketball and wrestling home games for the 2018-19 season.  The program also delivers Crispy Green visibility on various other campus outlets and digital signage areas.

Crispy Green’s Chief Revenue Officer, Chris Faust, helped develop the strategic partnership and is thrilled to connect its brand with a first-class institution, directly reaching Rutgers athletes, students, fans and alumni. “Students represent the future and making the right healthy snack choices start with having the right healthy snack options available to them,” said Faust. “We’re looking forward to growing the partnership and confident the Rutgers-IMG Sports Marketing relationship will provide the model for other universities to follow.”

“Crispy Green is a great fit in our continuing effort to encourage healthy nutrition and lifestyle choices amongst the Rutgers Community,” said Rutgers IMG General Manager John Willi. “It’s a great, single-ingredient snack option for the games, on campus and at home.” Other wellness-related partnership efforts have included the R FIT fan health and wellness program and the new Horizon BCBSNJ Healthy Huddle concession stands at Rutgers football games.

 

About Crispy Green, Inc.

Founded in 2004 and headquartered in Fairfield, NJ, Crispy Green, Inc. is the number one freeze-dried fruit snack at retail in the U.S., according to the latest Nielsen research, ending 6/31/18. The company’s category-leading Crispy Fruit line of 100% pure, freeze-dried fruit is made from only the finest, non-GMO fruits available with no sugar added (*not a reduced calorie food). Crispy Green’s purpose is to provide the highest quality, natural food products and inspire others to live a healthy and better life.

Crispy Green’s Crispy Fruit can be found in many major grocery retailers nationwide as well as through Amazon. Crispy Green is a delicious, convenient way to add more fruit to your daily diet. For more information, visit www.CrispyGreen.com or our sister lifestyle site, www.SmartLifeBites.com. You can also receive regular news updates and special offers through Crispy Green’s social channels – FacebookTwitter and Instagram.